Quantcast
Channel: Adweek Feed
Viewing all articles
Browse latest Browse all 8028

Applebee’s 60-Minute ASMR Grilling Video Lets the Sizzle Sooth

0
0
Last summer, Ikea took advantage of the growing fan base for ASMR, or autonomous sensory meridian response, videos on YouTube with a 25-minute video of a woman smoothing sheets and whispering about various products. Now, Applebee's is looking to tap into that audience with a 60-minute video featuring "soothing grill sounds" with imagery of chicken,...

Viewing all articles
Browse latest Browse all 8028

Latest Images

Trending Articles





Latest Images