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Skincare Giant Beiersdorf Sends Its U.S. Media Account to OMD

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German skincare brand Beiersdorf, whose products include Aquaphor, Eucerin and, most prominently, Nivea, has awarded its U.S. media planning and buying account to OMD after a competitive review. The Omnicom network effectively won the business back from Dentsu's Carat, which picked it up in a 2010 review. A client spokesperson confirmed that OMD has been...

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