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Young Couples Catch a Glimpse of Their Golden Years in This Touching...
If you could magically come face-to-face with your husband or wife 30 years hence, would that convince you to save for retirement? There's no denying the emotional power of "The Beautiful After," an...
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Auto Tests (and the People Who Run Them) Get Downright Weird in These...
CarAdvice prides itself on its highly detailed car reviews. And in a new series of ads, its headquarters is portrayed as a mix of Consumer Reports and Aperture Science, where cars—and...
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How More Tech Players Are Building Platforms to Cure Creative Headaches
If you've recently worked on a creative project with multiple people, you know how fragmented the virtual conversation can get with email threads, Google Docs, Dropbox uploads and downloads, IM pings...
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Google Invites You to Rediscover Paris Nightlife With Its Exploratory 'Magic...
Yesterday, Google France launched the second edition of "Les Heures Magiques" ("The Magic Hours"), created with 72andSunny Amsterdam. For 31 nights, the interactive, mobile-first campaign will invite...
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How GE Is Continuing Its Legacy of Innovation in the Digital Age
Fittingly, Linda Boff, General Electric's newly minted CMO, opened Thursday's Association of National Advertisers Master's Conference in Orlando by emphasizing the multinational conglomerate's storied...
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Coffee-mate's New Marketing Guy Is a Gingerbread Man, and It's Making Things...
You may want to grab a coffee with this guy, but you also might have to think twice before bringing him anywhere. That's because Nestlé Coffee-mate's new spokesperson, Joel Hubbard, is a gingerbread...
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Westin Hotels Hires McSweeney's to Write You a Better Out-of-Office Message
To encourage Americans to actually go on vacation every once in awhile—and ideally stay at a Westin-owned hotel—the hospitality chain has partnered with McSweeney's, via BBH New York ,to create the...
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Audi's Airbags Keep You From Damnation, or Salvation, in These Turkish Print Ads
Imagine you're mid-car-crash, face firmly planted against against an airbag, and you get a brief window into the afterlife. Will you be going to heaven, or somewhere a tad hotter? Either way, two...
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This Chicken Chain Got an Actual Chicken to Write Its Tweets, and Look What...
If you read some recent tweets from Australian barbecue chain Chicken Treat, you might conclude that a strange bird is running its feed. And you'd be right. Literally. The franchise put a keyboard...
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Ad of the Day: Kraft Got a Record Haul of Star Wars Memorabilia Into This Mac...
Brands are getting major Star Wars fever ahead of the December release of The Force Awakens. But none has gone for sheer volume quite like Kraft, which breaks a new ad Monday featuring what the...
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Hulu Is Off and Running in Its Big, Fast-Talking New TV Commercial
Hulu tries to balance its fun, quirky brand persona with a ton of actual product mentions in this big new brand spot from twofifteenmccann, which broke Sunday night as a :60 on TV and is running...
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Royal Caribbean Courts Millennials by Promising Them an Anti-Cruise That...
Mullen Lowe positions Royal Caribbean as something of an anti-cruise line in its first campaign for the brand since adding the assignment in May. Vivid colors and good vibes permeate sun-splashed,...
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IHOP Tries to Make a Joke About Women's Breasts, Fails Miserably
Brands are generally getting less error prone on Twitter, as evidenced by the longer period of time between epic fails. But IHOP on Sunday obliged with a doozy—a tweet about pancakes that doubled as...
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This French Ad, Aimed at Celebrating Women, Is Ridiculed for Stereotyping...
Here's a new one: An anti-sexism ad has been pulled for being, well, sexist. French TV station France 3 pulled its latest campaign after widespread criticism. The offending ad shows a home in a state...
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KFC Comically Re-enacts Mick Fanning's Shark Attack, but He's Not Laughing
It was the shark attack caught on a live surfing broadcast, and then seen around the world. But Mick Fanning's family is condemning a comical new KFC ad that revisits the Australian's recent brush...
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Ad of the Day: PlayStation Awakens Your Inner Child in Epic Trailer for Star...
There's already plenty of nostalgia around the upcoming Star Wars movie, and PlayStation only adds to that vibe with this holiday spot from BBH New York for a game called Star Wars Battlefront,...
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The Original Paranormal Activity House Scares the Daylights Out of People in...
To get people excited about Paranormal Activity: The Ghost Dimension, the horror-movie franchise staged the ultimate haunted-house prank—an open house in the actual home where the first Paranormal...
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Snickers' Halloween Ad Profiles a Guy Who's Scary Good at Carving Pumpkins
You might think you carve a mean pumpkin, but Jon Neill will kick the orange pulp and seeds out of you any day of the week—particularly in October, when his master carving skills are most in demand....
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Stephen Curry and Jamie Foxx Put on a Fireworks Show in Under Armour's Cosmic...
Under Armour recently showed you hundreds of Stephen Currys in an ad from Droga5. But of course, you only need one Stephen Curry to rewrite the NBA record books. And that's what we get in Droga's...
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Ad of the Day: Here Is Toyota's Full 5-Minute Spot With Marty McFly and Doc...
Last week, Toyota gave Back to the Future fans a taste of what it looks like to have Christopher Lloyd and Michael J. Fox reunite onscreen. Now, for Back to the Future Day—Oct. 21, 2015—the automaker...
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