Capri Sun Created a Massive Cafeteria Table to Help Stamp Out Bullying at School
For many kids, lunchtime at school is a welcome respite to the day, a time to relax and laugh with friends until it's time to trudge off to class again. But for students who are bullied or feel...
View ArticleBuzzFeed Is Ushering in a New Line of Homeware Goods at Macy’s
BuzzFeed listicles have given way to BuzzFeed product partnerships. This time, Goodful, a two-year-old BuzzFeed media brand centered around health and wellness, is partnering with Macy's to release a...
View ArticleTwitter’s Periscope Livestreaming App Now Lets Creators Assign Chat Moderators
Twitter's Periscope livestreaming application Tuesday announced the ability for creators to assign chat moderators for their broadcasts, as well as new replay editing tools for them to tweak their...
View ArticleYou Can Rent This Tiny Home That’s Literally Powered by Coffee for Only $10 a...
Here's a fun fact that avid coffee drinkers may not know: there is actually a lot of power in those residual coffee grounds that get tossed away after your morning pot of java. The natural oil in spent...
View ArticleAdvertisers Look for Better Transparency Through Private Programmatic Deals
Programmatic advertising is no longer a niche segment of the digital market, as four out of five U.S. online display ads are now delivered using ad tech, with the market forecast to top $47.3 billion...
View ArticleTwitter Is Ready for the Tipoff of the 2018-19 NBA Season
The 2018-19 National Basketball Association season tips off Tuesday night, and Twitter is aiming to be fans' social courtside seats. Real-time game highlights will be available to fans through the...
View ArticlePortugal’s Tourism Is on the Rise Thanks to Its National Airline’s Stopover...
If, over the past year or so, photos of friends posing on the streets of Lisbon or lying on the beaches of Porto have increasingly been populating your Instagram feed, you likely have Portugal's...
View ArticleOmnicom Remains Optimistic Amid Third Quarter Revenue Decline
CEO John Wren took an optimistic tone in Omnciom's third quarter earnings report call, despite the holding company reporting a slight decline in revenue compared to the third quarter of 2017. "I remain...
View ArticleDDB to Part With New York President, CEO and 20-Year Veteran Chris Brown
DDB New York president and CEO Chris Brown will soon be leaving the agency after more than two decades, a spokesperson confirmed this week. Brown will remain in the position during a transitional...
View ArticleThis Sprawling International Thriller for HP Business Printers Is an Epic,...
When shopping for a printer, how highly does online safety and protection rank? For the average consumer, it's likely not very high on the list of must-have components, even for businesses. HP and...
View ArticlePinterest Is Converting Its Older Buyable Pins to Product Pins
Pinterest is welcoming the run-up to the holiday shopping season with Tuesday's introduction of three new shopping features. The older Buyable Pin format is being replaced with Product Pins, as...
View ArticleUnmetric: The Run-Up to the 2018-19 NBA Regular Season Was the Lake Show
The Los Angeles Lakers dominated social marketing firm Unmetric's analysis of National Basketball Association teams across Facebook, Twitter and Instagram from Oct. 1 through 15. The NBA 2018-19...
View ArticleHow Adobe Is Embedding Its Artificial Intelligence Platform Deeper Into the...
Adobe wants creatives to embrace using artificial intelligence rather than worry about it taking their jobs. At its MAX conference this week in Los Angeles, Adobe unveiled a number of new ways that...
View ArticleCBS Picks Its Post-Super Bowl Programming: New Competition Series The World’s...
CBS has settled on its programming to follow Super Bowl LIII on Sunday, Feb. 3. The network will debut The World's Best, its new global talent competition hosted by James Corden, which will showcase...
View ArticleHow Voice Apps Can Help Brands Connect With Consumers When They’re Really Needed
Just when marketers were getting accustomed to developing a multi-screen strategy across TV and digital interfaces, they now also have to begin strategizing for no screens at all. Here's why: Purchases...
View ArticleHere Are All the Shorty Social Good Finalists for 2018, Highlighting the Best...
The third annual Shorty Social Good Awards, which put a spotlight on recent cause marketing campaigns, today announced the finalists for this year's awards show, taking place Nov. 15 in New York City....
View ArticleFacebook: Here’s How to Add a Life Event to a News Feed Post
Facebook's Life Event feature allows users to highlight major events in their lives, such as when they got married or had a child. Our guide will show you how to share a life event in a Facebook News...
View ArticleGeorge Clooney and Natalie Dormer Launch an Epic Quest to Find Some Nespresso
It wasn't too long ago that mega-celebrities were famously reluctant to do ads--other than a few embarrassing do-it-for-the-paycheck appearances they hoped would never leave Japan. But those days are...
View ArticleEx-Droga5 CCO Ted Royer Worked on DDB’s Volkswagen Pitch, Sources Say
DDB hired Ted Royer, the former chief creative officer at Droga5 who was fired from that agency in February, to assist this summer in the Omnicom network's pitch for the global Volkswagen account,...
View ArticleThese Outlandish Aliens Getting Ecommerce Deals Is the Spaciest of Oddities
The animated space creatures featured in Cdiscount's latest campaign are absolutely over the moon about the French ecommerce site. In the first spot below, we travel to Xylodon 228--"the planet where...
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