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Russian Trolls Used ‘Digital Marketing Best Practices’ to Sow Discord, Senate...

The Russian troll farm responsible for running disinformation campaigns intended to influence the 2016 presidential election reached more people on Instagram than on Facebook, and...

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Les Moonves Fired For Cause By CBS, Won’t Receive $120M Severance

Former CBS chairman and CEO Les Moonves will depart the company without his $120 million payout, the CBS board of directors said Monday night. Moonves, who had led CBS since 2007, left the company in...

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Reebok Is Seeking a New Global Creative Agency of Record

Reebok has launched a global creative agency review in its latest effort to shake up its marketing around the world. The company will end its relationship with Venables Bell & Partners, which has...

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Dentsu Aegis Network Acquires Digital Marketing and Commerce Agency Digital...

Dentsu Aegis Network has acquired digital marketing and commerce agency Digital Evolution Group (DEG). DEG will partner with Isobar to become DEG, Linked by Isobar. The new offering is designed to help...

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It’s Official: Die Hard Is ‘The Greatest Christmas Story Ever Told’ in Fun...

We all know Die Hard is a Christmas movie. We. All. Know. This. But just to make it absolutely clear, Fox Home Entertainment has rolled out a festive edit of the action classic's trailer, this time...

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Blippar, a Pioneer of Augmented Reality, Is Going Out of Business

One of the pioneers of augmented reality is going out of business. Blippar, a London-based AR firm, has entered into administration--the British equivalent of filing for bankruptcy in the U.S.--and...

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Facebook Detailed the Results of a Civil Rights Audit Led by Laura Murphy

On the same day that the NAACP kicked off a seven-day boycott of Facebook and Instagram due to its data and privacy issues and their impact on African Americans, the social network released the results...

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Laverne & Shirley Star and Director Penny Marshall Dies at 75

Penny Marshall, whose successful Hollywood career took her from hit sitcom star to a director of blockbuster films, has died at 75. Marshall died Monday night from diabetes-related complications. She...

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Sheryl Sandberg Says Facebook Needs to Do More to Protect Civil Rights

A day after the Senate Select Committee on Intelligence released two reports showing how Russian trolls targeted black Americans on Facebook and Instagram, Facebook COO Sheryl Sandberg released an...

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Twitter, The Football Association Created a DM Bot to Deliver Emirates FA Cup...

Twitter teamed up with The Football Association in the U.K. to create a direct message bot that will deliver video highlights to fans outside of the U.K. during the Emirates FA Cup soccer tournament....

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Agency Holiday Cards 2018: Inventive and Creative Send-Offs to the Year

It was a long year. Many agencies admit 2018 hasn't been too kind to advertising, but December tends to find them in mostly good spirits. Every year, as inevitably as cold weather and holiday specials,...

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OpenX Lays Off 100 as Part of Strategic Overhaul

Ad-tech company OpenX today confirmed it has laid off approximately 100 members of its global staff. The job losses are apparently the latest act in a strategic overhaul. The supply-side outfit...

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WhatsApp Group Voice and Video Calls Can Now Easily Be Started From Group Chats

WhatsApp introduced a slight tweak within its group chat feature that makes it easier to people to start group voice or video calls. People on the messaging application can now open up the group chat...

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5 Major Brand Fails of 2018—and What Every Marketer Can Learn From Them

Ah, 2018--what a year! While we'd rather not relive any of the events (this year felt like an eternity, huh?), let's take a moment to examine a few of the biggest brand blunders of the year to figure...

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Petco Adopts Anomaly as Its Creative Agency of Record

Petco, where the healthy pets go, announced today that it has selected a new creative agency of record following a review sparked this fall. MDC Partners-owned Anomaly will take on the account,...

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Competition Comes to Snapchat in the Form of Lens Challenges

Snapchat users can now take on other Snapchat users with Lens Challenges, a new feature that debuted on the messaging application Wednesday. Lens Challenges invite people on Snapchat to create and send...

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Pfizer and Glaxo Are Teaming Up to Create a Massive New Over-the-Counter...

Today, Pfizer and Glaxo--also known as Pfizer Inc. and GlaxoSmithKline PLC--announced they will be merging their consumer healthcare businesses to create a massive new venture. In doing so, Pfizer and...

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D.C.’s Attorney General Is Suing Facebook for Its ‘Misleading’ Data Practices

Washington, D.C.'s attorney general, Karl Racine, is suing Facebook over its user data collection and protection practices. The lawsuit, filed today, alleges that the Menlo Park, Calif.-based company...

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Why Seventh Generation Got Maya Rudolph to Sing a Song About Vaginas

In recent years, Maya Rudolph has found strange yet compelling ways to tout Seventh Generation's use of natural products. Now, the company is deploying Rudolph to help destigmatize the word vagina...

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Google May Be Biased—but Not in the Way Trump Thinks It Is

A week after a House Judiciary Committee hearing on search engine bias, Donald Trump was still crying wolf on Twitter, alleging tech companies like Google and the very platform he tweets upon favor his...

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