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How Ring Is Turning Law Enforcement into a ‘Publicly Financed Sales Arm’

Amazon's video doorbell Ring has quietly partnered with more than 400 U.S. police forces, according to a new report from the Washington Post. Police and sheriffs' departments in cities like Chicago,...

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Dentsu’s iProspect Acquires DTC Marketing Agency MuteSix

MuteSix, a Los Angeles agency that specializes in direct-to-consumer marketing, is joining Dentsu Aegis Network's iProspect. The 4-year-old shop brings expertise in social media and performance...

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Target’s Tariff Strategy Might Haunt the Retailer

Target told its suppliers they'll have to foot the bill for any additional costs related to tariffs on goods from China, because it has no intent to raise the prices it charges customers. A Target...

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Chobani Promotes CMO to President, the Latest Boost for Top Marketers

Top-level marketers are seeing promotions to the highest offices in the C-suite, and Chobani is the latest brand to make such a move. Chobani announced today that after six years as CMO, Peter...

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General Mills’ Creative Lead Is Out Amid Contentious Review

General Mills' creative lead has left the company while it is in the middle of a creative review. Bill Roden, director of creative and marketing services, has left General Mills and is pursuing an...

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Tillamook’s Ads Slammed ‘Big Food.’ Now a Lawsuit Says It Uses Industrial...

The Animal Legal Defense Fund has brought a class-action lawsuit against Oregon dairy company Tillamook, alleging that the company engaged in deceptive marketing practices by conveying its products as...

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The 3 Pillars of Successful Digital Transformation Focus on Strategy and Data...

Massive digital disruption over the last decade has caused many brands to seek a digital transformation strategy, even though management teams struggle to define the term. As co-leaders of a digital...

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As Deepfakes Get Faker, What Does This Mean for Our Future?

Editor's note: Industry consultant Shelly Palmer is taking his popular newsletter and turning it into an Adweek article once per week in an ongoing column titled "Think About This." Late last year, I...

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