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Ad of the Day: Agency Builds Computer Model of a Girl to Catch Pedophiles Online
The winners of the 52nd D&AD Professional Awards were announced in the U.K. last night. And among the big winners was this fascinating campaign from the Netherlands, in which ad agency Lemz built...
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Shocking PSA Might Make You Think Differently About Domestic Violence
Hidden cameras have been used in various PSA campaigns lately to shed light on how people react in public to distressing situations. Notably, there was the Norwegian stunt where a boy sat freezing...
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How The Land of Nod Found Its Latest Catalog Cover Through Instagram
Last fall, Jessica Shyba's photos of her son and new puppy napping together went viral. Shyba's blog about life with three kids in NYC, Momma's Gone City, was already fairly popular, and she had a...
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This Latest Brutal Safe-Driving PSA Barely Gives You Room to Breathe
Here's a quick way to sober up after a holiday weekend: Watch this intense, claustrophobic safe-driving PSA from the U.K., aimed at young male drivers who appear to be a terror on the London...
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This Brooklyn Animation Studio Is Taking a Social Approach to Marketing [Video]
Roof Studios in Brooklyn's Dumbo neighborhood has fused the social media and digital animation worlds, allowing them to grow and work around the globe with ease.
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Ad of the Day: Messi Isn't Sleeping Well as Adidas Counts Down to the World Cup
The World Cup's June 12 kickoff is approaching fast, and Adidas is extremely excited. And in this new ad for the brand—which has 28 million YouTube views since Saturday—Argentina's Lionel Messi, a top...
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ESPN Celebrates the Weird, Wonderful Time Warp That Happens During the World Cup
We're only 16 days away from the start of the World Cup. And ESPN—which will present all 64 matches of the quadrennial tournament across the ESPN, ESPN2 and ABC networks—released its latest teaser...
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Orkin Learns to Love Bugs in Charming, Quirky New Ads
IDEA: Bugs are nasty, and Orkin is deeply invested in destroying them. But that doesn't mean they can't teach us deep life lessons. That's the somewhat schizophrenic yet oddly endearing takeaway from...
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Is This a Pro-Breastfeeding Ad Campaign or Soft-Core Porn? You Decide (SFW)
Activists and health advocates are rightly upset over this poorly executed campaign to get Mexico City mothers to breastfeed. It shows topless celebrities with a carefully placed banner running right...
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Ad of the Day: Coke Designs a Friendly Bottle That Can Only Be Opened by...
No one is better than Coca-Cola at having all of its communications, down to the very packaging, embody the brand promise of happiness and sharing. Leo Burnett in Colombia had the latest clever idea...
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Coke Wants You to Float Away to Happy Land on Another Impossibly Sweet Ad
Coca-Cola's ad strategy basically comes down to bombarding you with joy and togetherness, and a new animated spot from Wieden + Kennedy continues that tradition. A boy bumps into a girl and lets go of...
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Ad of the Day: Mom's Inner Voice Is Funny, Dark and Full of Regrets in LG...
Emotional isolation. A loveless marriage. The gnawing regrets of adulthood. Welcome to the surprisingly dark and awkwardly humorous "Mom Confessions" ad campaign for LG appliances. At first, these...
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Lego Versions of Famous Artworks Are So Great, They're Now Official Ads
When most great spec projects make the rounds among the Internet's creative community, it's assumed the work will never see the light of day. Here's a notable, wonderful exception. Late last year,...
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Drunk People Passed Out in Japan Get Turned Into PSA Billboards While They Sleep
Next time you're out at a bar tying one on, you might want to reconsider your choices—if you happen to be drinking in Japan. Two agencies, Ogilvy & Mather and Geometry Global, and bar chain...
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Ad of the Day: A 3-Second Fall Is 60 Seconds of Fun for the Moto E
It seems inevitable that ad agencies will someday run out of innovative ways to launch new smartphones. But today is not that day. Droga5 created a charmingly whimsical 60-second spot for this month's...
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NASA's New Mission: Conquering Social Space
Space, the final frontier … for marketers? Illustration: Lincoln Agnew Mass media and space travel have always been entwined, the former promoting and propelling the latter since America’s epic push...
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Kerry Fitzmaurice on Re-Branding kbs+ (and How She's Like TV's Felicity)
SpecsWho Kerry FitzmauriceNew gigCMO, kbs+Old gig Director of new business and communications, MotherAge 44Your stint at Mother was pretty quick? I was there 14 months.Why move so quickly? I had such...
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Google Finds a Grand Metaphor for the Future in a Toy From 1974
Life is like a Rubik's Cube, says Google. A new ad pays homage to the classic puzzle game by featuring its Hungarian inventor, Ernő Rubik, and by leveraging the toy as an ambitious metaphor for the...
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Ad of the Day: Chilean Miners Star in Year's Most Electrifying World Cup Spot
Less than a month after the 2010 World Cup wrapped up, a major mining accident in Chile made headlines around the world, as 33 miners were trapped by a cave-in. They survived an incredible 69 days...
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Russian Models Troll Instagram With Super-Sexy Hashtags and Photos That Won't...
There's nothing worse than waiting for something to download on your phone, especially if you are a 14-year-old boy waiting for sexy models to appear in your Instagram feed. BBDO Moscow and Russian...
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