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Amazon to Air Its First Super Bowl Ad, Starring Alec Baldwin and Dan Marino

Amazon will air its first-ever Super Bowl ad on Feb. 7, Adweek has confirmed, and it has recruited Alec Baldwin for his first Super Bowl campaign since Hulu in 2009. The company released a teaser...

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Quicken Loans Wants to Save the Entire U.S. Economy in Its First Super Bowl Ad

Quicken Loans' Rocket Mortgage app doesn't just simplify the home financing process. It can start a chain reaction that could brighten the prospects of the entire American economy, according to the...

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Giant Ben Franklin and Giant Cheesesteak Battle in Inexplicably Weird Philly...

The City of Brotherly Love looks hip, inviting and postcard-perfect in a scenic new tourism ad ... that is, until a skyscraper-size Benjamin Franklin starts pounding the pavement to do Godzilla-style...

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Can Bissell Clean Up This Year's Puppy Bowl, Which Promises to Make a Giant...

What's just as important to advertisers as the Super Bowl? The Puppy Bowl, of course.  The Animal Planet event has now run for 11 "seasons," and this year's sponsors include Bissell, Geico, Dairy...

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Ad of the Day: McDonald's Says Just Thinking About Its Food Will Help in a...

If you're attacked by a bear while changing a tire on an icy road, McDonald's suggests hiding in your car, closing your eyes and going to your happy place—which might include dreaming of a fast-food...

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Fiber One Returns with a Few Uncomfortably Irregular Constipation Scenarios

Saatchi & Saatchi is getting awfully regular at crafting goofy, effective spots for Fiber One. Following its pregnant man and rubber biscuit ads from last year, the New York agency has squeezed...

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How Effective Have Donald Trump's and Ted Cruz's Campaign Ads Been?

Donald Trump's support among blue collar voters doubles when Ted Cruz attacks him in ads, but those same attacks boost Cruz's support among middle-class men. And while Trump's ads don't help him much,...

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Old Spice Is Opening Futuristic Twitter Accounts for Some of Its Fans' Future...

Wieden + Kennedy is doing a fun little real-time Twitter stunt for Old Spice today. It began with the brand asking a simple question: If you could ask your future self one question what would it be?—...

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Death Wish Coffee Co. Wins Intuit's Contest and Will Air This Ad on Super...

Well, we predicted it. Death Wish Coffee Co. has won Intuit QuickBooks' annual "Small Business, Big Game" contest and will get to air a commercial on Super Bowl 50—the only small business advertising...

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Feel the Urge to Netflix and Chill? Have We Got the Airbnb Listing for You!

It's no igloo, but finally there's an Airbnb apartment specifically made to Netflix and chill. Available in New York for a paltry $400 a night (almost the same price as a Sofitel when you book at the...

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Barbie Suddenly Looks (More) Normal, Right in Line With the Marketing Zeitgeist

After 50 years of sporting an oft-criticized combo of thin waist, thin limbs and large breasts, Barbie finally has a new body. Actually, a few new bodies. The new Barbie Fashionistas line features...

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Ad of the Day: Peter Stormare Is Back, and as Dark as Ever, for Black Ops 3

Attention, Black Ops fanatics. "The Replacer" is back, and once again, he's fully prepared to step into your shoes. After a three-year absence, actor Peter Stormare returns with a vengeance as the...

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A Ground Beef Company Just Made This Random but Pretty Hilarious 'Like a...

P&G's Always scored a smash hit with "Like A Girl." Now, that women's empowerment campaign has a new parody—about the expectations society puts on hamburgers. Ground meat purveyor Schweid &...

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Mumbai Police Just Started Using Twitter, and They're Already Masters at It

We haven't seen a government social-media account this fun since the TSA's Instagram (which, among other quirky wonders, features a ninja star collage). The Mumbai Police joined Twitter in December...

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DeMarcus Ware Predicted a Skittles Rainbow for Super Bowl Sunday in Real TV...

Celebrities doing weathercasts is nothing new, but Skittles got into the action Thursday by recruiting Broncos star DeMarcus Ware to offer a real forecast for Super Bowl Sunday—and his prediction...

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Ad of the Day: Subaru's Driving Dog Family Returns for More Adorably Comical...

Subaru's hilariously human-seeming dog family, the Barkleys, were a big hit when they drove onto the scene two years ago in ads from Carmichael Lynch. And now they're back for more low-key comic...

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This Writer Just Schooled Us All on Suspenseful, Awkwardly Comic Twitter...

Joe Craig, a British writer and children's novelist, just demonstrated his mastery in adapting long-form copy to the medium of Twitter ... by recounting the apparently true tale of a very awkward...

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Tesla Electrifies a Charred World in Automaker's Latest Striking Fan-Made Ad

The breathless Tesla spec ad parade continues. In 2014, there was the car-as-kid's-spaceship spot, made by fans. Last year, we learned that Teslas are actually made of fireflies, in another video...

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Today in PETA Promises: Steamier Sex, and Avoiding Accidental Death, When You...

Feeling perhaps that their previous advertising efforts were too subtle, PETA's new "Last Longer" spot shows people having sex to highlight an upside to the vegan lifestyle: Avoiding various health...

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Facebook Hires Former CP+B CEO Andrew Keller as Global Creative Director

Facebook says it has hired former Crispin Porter + Bogusky CEO Andrew Keller as its new global creative director for Creative Shop, its in-house creative team. Keller, who left CP+B last summer after...

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