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Black Ops 3's 'Replacer' Takes Over for Celebrities in Their Instagram Pics
OK. Imagine you're Kyrie Irving, and you've got to indulge your obsession with Call of Duty: Black Ops 3 by playing the new DLC pack, Awakening, that dropped on Tuesday. Who can you call to step into...
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Coors Light Talks to Men and Women About Scaling Their Own Personal Mountains
Sometimes it's hard to get the recipe just right. Case in point: 72andSunny's first work for Coors Light (since adding the brand last September), which tries to widen the product's appeal with an...
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Instagram Unveils 60-Second Ads With T-Mobile and Warner Bros.
Just in time for the Super Bowl, Instagram is now offering 60-second ads. The social platform's video promos had previously been limited to 15- and 30-second clips. The Facebook-owned platform began...
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Coca-Cola Is Teaming Up With Marvel to Run a 60-Second Spot on Super Bowl 50
Coca-Cola and Marvel are joining forces for a superheroic commercial in Super Bowl 50, the soda brand has confirmed to Adweek. Adweek received a package Wednesday containing co-branded mini-cans of...
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Why a Small Company Like WeatherTech Keeps Coming Back to the Super Bowl
Everyone's favorite big-spending automotive floor-mat manufacturer, WeatherTech, is back for its third straight Super Bowl—and will run the 30-second spot below in the first half of the game, after...
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Arnold Schwarzenegger Stars in Explosive Super Bowl Teaser for Mobile Strike...
Machine Zone's war-themed mobile game Mobile Strike will get a commercial on Super Bowl 50, the ad's star, Arnold Schwarzenegger, confirmed Wednesday. Schwarzenegger, who is making his third straight...
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Toyota Prius Is 'Heck on Wheels' in Revamped Hybrid's Amusingly Campy Super...
The Toyota Prius has been called many things, but never a "badass." Until now. The automaker is bringing the Prius to the Super Bowl for the first time in 11 years, beginning with the amusing...
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Ad of the Day: Album of the Year Nominees Sing on Posters in Cool Grammys Promo
Best lip-syncing ever? This fun, innovative spot from TBWA\Chiat\Day, touting the Feb. 15 Grammy Awards telecast on CBS, takes the practice in an unexpected direction. The work features a catchy...
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Got $30,000? Groupon Deal Offers Personal Jumbotron So You Can Propose...
How does a deal site score promo points on Valentine's Day? By making a totally outsized offer on a Kiss Cam-caliber romantic spectacle ... that you can enjoy without leaving home. For $30,000, and...
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Man Creates Obnoxious Robot to Trick Telemarketers in Brilliant Quest for...
One devious genius has created a robot to string telemarketers along—and the results are comedy gold. Fed up with unwanted calls, telecom professional Roger Anderson programmed software—which he...
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This Agency's Logo Is a Composite of Many Faces of the Creative Team
Oliver Haupt is the primary creative force behind The Unknown Artist studio, but it's only his eyes in the logo above—the rest of the face is a mix of other team members involved in the creative...
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Ad of the Day: A Kind, Curious British Airways Flight Attendant Falls in Love...
In this ad, British Airways gives us a simple, beautiful story about falling in love with India. England and India have always had a complicated relationship, but British Airways just sent a love...
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Rich Silverstein Discusses the Creative Pitch That Brought the Super Bowl to...
San Francisco used legendary football coach Bill Walsh's famous West Coast offense to help win its bid to host this year's Super Bowl, according to a new video featuring ad giant Rich Silverstein. The...
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Zoolander Crashes Barbie's Instagram and Teaches Her How to Do the Blue Steel
And the Blue Steel delights just keep on coming. Following a Fiat appearance, a bespoke perfume ad campaign and a stunning promotional debut for Zoolander No. 2 on Valentino's catwalk, Derek...
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Hershey's Just Made a Father-Daughter Ad That's One of the Year's Sweetest
Two-dimensional characters are usually dreaded in advertising, but one very thinly drawn character works perfectly in this sweet new commercial by Arnold for Hershey's. The ad tells the story of...
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DeAngelo Williams and Other NFL Stars Do Their Daughters' Hair in Charming...
Three NFL stars play a new position—coiffeur—and attempt to give their young daughters hairdos in these charming spots by Grey for Procter & Gamble's Pantene. The work extends the shampoo brand's...
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JetBlue Just Built a 25-Foot Rube Goldberg Machine in This NYC Storefront
It's been a good week for fun out-of-home brand activations in New York City. First, we had the Oreo Wonder Vault on 18th Street. Now, JetBlue is inviting pedestrians on the Lower East Side to check...
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Jet.com Is Crashing the Party With the Most 'Super' Bowl Commercial Ever
Here's a late-breaking Super Bowl ambush campaign from R/GA for Jet.com, which enlisted Pretty Bird directors Tim & Eric to make one of the most super commercials you'll ever see about...
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SNL's Funny Super Bowl Skit for Totino's Suddenly Turned Into Something Way...
During last night's pre-Super Bowl episode, Saturday Night Live again skewered big-game advertising. Vanessa Bayer reprised her bored-housewife role in a Totino's spoof. But this time, well, it wasn't...
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What the Famous Faces From Jeep's Super Bowl Ad Really Had to Do With the...
Jeep aired one of the more evocative commercials of Super Bowl 50 during the halftime break—a lovely 60-second spot called "Portraits" that stitched together striking photographs of famous and...
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