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YouTube Stories: Here’s How to Create and Share a Stories Post

YouTube expanded the availability of its YouTube Stories feature for creators, which allows them to share photos and videos with viewers (both subscribers and non-subscribers) that will remain visible...

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The Game Awards Will Be Livestreamed on Twitter Dec. 6

Video game and esports awards show The Game Awards 2018 will be livestreamed on Twitter for the third consecutive year. A preshow will be livestreamed via @thegameawards at 5:30 p.m. PT/8:30 p.m. ET...

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This Holiday Ad Charmingly Captures the Joyful, Awkward Love of a Father for...

In a span of 90 seconds, French telecom company Bouygues tells the story of a father-son relationship come full circle in a heartwarming video that's just right for the holidays. The spot by BETC Paris...

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When Santa’s Naughty List Gets Leaked, One Kid Hatches a Plan to Turn...

The holidays wouldn't be the holidays without fond memories of Christmas cookies, spools of wrapping paper and the vague, overhanging threat of ending up on Santa's naughty list. Just the idea of...

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DuckDuckGo Says Google’s Filter Bubble Is Real, and It Can Prove It

In President Obama's January 2017 farewell speech, he addressed the danger of retreating into our own bubbles, be they neighborhoods, campuses, houses of worship or social media feeds "surrounded by...

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How Google’s Cryptocurrency Ban Rollbacks Are a Positive Sign for the Industry

Google's sudden ban on cryptocurrency ads sent shockwaves through the industry last spring. In a reversal in October, Google announced it would roll back part of its ban. While there is still...

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New York City’s Carnegie Deli Is Back Thanks to The Marvelous Mrs. Maisel

At the end of 2016, Carnegie Deli--a New York City institution and one of the city's longest-running Jewish delicatessens--shuttered its doors. But thanks to The Marvelous Mrs. Maisel, New Yorkers will...

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Even If Your Personal Data Wasn’t Stolen in the Latest Breaches, You’re...

Ask a person whether some form of their personal information was stolen by hackers in recent years, and the answer is probably yes. That's likely why Friday's news that Marriott International had...

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The High School Superlatives Brands Would Win in 2018

Ah, superlatives--the titles we bestow upon ourselves when we graduate high school, as well as upon brands, innovations and virtually anything else that can be put into a list when one chapter ends and...

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12 Campaigns That Show How TBWA Sparked Conversations Worldwide in 2018

Pulling off stellar creative around the globe is a big ask of any agency, in part because of the massive level of talent required--but also because there's no single formula that can be copied and...

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GroupM Downgrades 2018 Ad Growth Projections and 2019 Expectations

WPP's media investment group, GroupM, updated its 2018 and 2019 ad investment forecasts to reflect a downgrade in both. In its biannual This Year, Next Year report, GroupM downgraded 2018 growth...

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Bacardi Highlights New Premium Dark Rums With Spot Co-Directed by Michael B....

Bacardi, the spirits company that got its start in Cuba in 1862 manufacturing rum, is turning its attention to the dark premium rum segment of the category. Dark rum is considered premium because it is...

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Breaking: Mrs. Claus Works for Google

Google's Santa Tracker is officially back for its 15th year to surprise and delight children of all ages in the three weeks leading up to Christmas. But the announcement was arguably overshadowed by...

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Facebook’s F8 2019 Is Set for April 30 and May 1

F8 2019, Facebook's annual developer conference, will be held at the McEnery Convention Center in San Jose, Calif., April 30 and May 1. Information and updates are available via the event's website,...

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Ogilvy Names Leslie Sims and Piyush Pandey as U.S. and Global Chief Creative...

WPP's Ogilvy announced today the appointment of Leslie Sims and Piyush Pandey as the chief creative officers for its U.S. and global regions, respectively. Sims, who begins her job on Dec. 10 and...

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New Oscars Host Kevin Hart Hopes His Branding Mojo Can Stop the Show’s...

As ABC and the Academy of Motion Picture Arts and Sciences try to stop the Oscar's steep ratings declines--the 18-49 audience, which had already hit an all-time low in 2017, fell another 25 percent...

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Microsoft’s New Surface Go Spot Puts the iPad Under the Hoof of a Holiday...

The iPad just got run over by a Microsoft-branded metaphorical reindeer. Sort of. Just in time for the holiday shopping season, the anti-Silicon Valley company has chosen one of the most obnoxious...

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Behind-the-Scenes NBA Content Is Coming to New YouTube Channel

The NBA and digital entertainment company BroadbandTV, or BBTV, are launching a new YouTube channel today that takes viewers behind the scenes to meet their favorite NBA players and influencers. The...

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5 Social Media Trends Hootsuite Sees Taking Hold in 2019

Social media management platform Hootsuite shared five trends that it sees for the sector in 2019. Hootsuite chief marketing officer Penny Wilson discussed the social media industry's experiences in...

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Despite Regulation Fears, Marketers Are Still Investing Heavily in Data

Marketers might hand-wring about the prospect of privacy regulations and the continued impact of the European Union's General Data Protection Regulation (GDPR), but they're still spending big on data....

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