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New Audi A4 Is Just 2,500 Twitter Followers Away
Canadian ad agency Lowe Roche and its Toronto car client Pfaff Auto, last seen orchestrating a sneaky/cool direct mail piece for Porsche, are back with another buzzy project. This time, it's a virtual...
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Louis Vuitton Plays Spot the Difference in Pair of 60-Second Ads
Fashion's not my thing. I own two pairs of pants, both tan corduroys. And I'm hopeless when it comes to Spot the Difference games. As a kid, I'd squint at the image on the left, then the one on the...
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Ad of the Day: Geico
The lyrics to Eddie Money's 1977 song "Two Tickets to Paradise" sound a lot like a promo for a Club Med sweepstakes. But it's car-insurance brand Geico that dug up the croon-rocker to star in a new...
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Terry Crews Makes Muscle Music (and You Can, Too) for Old Spice
Terry Crews, the somewhat lesser known but infinitely louder and more muscle-y Old Spice guy, is back with a raucous new project for the men's care brand—Old Spice Muscle Music. In the Vimeo video...
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Mentos Are Great for Covering Up Your Naughty Bits
After the fake Mentos commercial we enjoyed yesterday, it's time for the real thing—a new print campaign by The Martin Agency for Mentos Pure Fresh gum. Four new ads have been produced for specific...
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Ad of the Day: Google
"The playground is open," says Google, and the Nexus 7 is just the toy for kids who want to spend the day outside, presumably sitting by the spiderweb-encrusted jungle gyms and monkey bars, staring...
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Carlton Draught Presents an Epic Car Chase, Without the Cars
Australian brewer Carlton Draught's long history of stupid-funny advertising continues this week with "Beer Chase," its latest faux-epic spot from Clemenger BBDO. The new :90 is a cops-and-robbers...
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Ad of the Day: Tourism New Zealand
New Zealand, also known as "the Canada of Australia," is famous for a few specific things: sheep, Sauvignon Blanc and as of the last decade, The Lord of the Rings. This year, the first installment of...
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Kia Hamsters Go Back in Time, Liven Up an 18th Century Opera
The attack of the 40-foot hamsters has worked really well for Kia, with the automaker now regularly picking the big screen as the place to debut new ads for the Soul "urban passenger vehicle." This...
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Ballantine's Whisky Pioneers World's First Internet-Enabled T-Shirt
Using a T-shirt to access the Internet sounds pretty far out to me. C'mon, that's as unlikely as being able to (what's the cool word all the kids use?) surf the Web on a cellular phone or some sort of...
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Top 10 Commercials of the Week: Aug. 24-31
This week, a tablet computer became a child's playground, Eddie Money went from rock 'n' roll to bittersweet, and Jack Bauer executed some moves in the kitchen (presumably after saving the president)....
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Ad of the Day: Sony Xperia
We've written before about how technology marketers like to use conspicuously analog props in their advertising, to give the virtual experiences they're selling more of a tangible reality. Google is...
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Dodge Travels to the Year 3000 for Advice on High-Tech Cars
Dodge might not actually be able to travel a thousand years into the future to harness the best technology for its cars, as it pretends to do in this new Dart spot from Wieden + Kennedy. But it is...
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Tom Brady Excels at Imaginary Football in Latest UGG Spot
Tom Brady and UGG were always a perfect match, if only because people always muttered the brand name, inadvertently, when they heard he was endorsing it. Still, the pairing doesn't seem as weird as it...
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Katy Perry Brings Popchips Back From the Brink in New Ads
Following a pretty disastrous campaign starring Ashton Kutcher, which was sunk by complaints of racism, Popchips is back with one of the more inoffensive endorsers around: Katy Perry. In four new...
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Taylor Swift and Kanye West Headline MTV's VMA Promos
Taylor Swift and Kanye West, whose fracas at the 2009 MTV Video Music Awards remains one of the most pathetic incidents in TV history, are reuniting at the 2012 VMAs, which take place tonight—at least...
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Prestone Saves Your Car from Evil Grim-Reaper Tow Truck
The Grim Reaper is always a solid standby in advertising, and now he gets auto-pomorphized in this new Prestone campaign from The Richards Group in Dallas. In the new spot, the Reaper is an imposing...
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Respected ESPN Analyst Turns Out to Be Scruffy Hooligan in 'This Is...
Regular viewers of ESPN know John Clayton as a brainiac NFL analyst. In fact, he's a disgusting slacker who never left home. It's amazing what you learn from the "This Is SportsCenter" ads. The spot,...
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Ad of the Day: Honda
Whether it was a rusty old clunker or a shiny new convertible, everyone has a special place in their heart for their first car. (I'm still convinced that Saab is the greatest automaker in existence,...
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Carlton Draught Thanks Practically Everyone on Twitter Who Liked Its Ad
It can be difficult for brands to know how—and how often—to respond to people on Twitter. Some limit their interactions to pressing customer-service needs. Others reply enthusiastically (if...
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