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The World's 26 Best Commercials of 2013-14
Yesterday we looked at the 17 best print campaigns of the past year, as judged by the Press Lions judges at last week's Cannes Lions festival. We continue our Cannes recaps today with the best video...
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If Hangry Animals Emerge From Your Belly, You Might Need Jack Link's Beef Jerky
Ads are most beautiful when they speak to us in a language we understand—when they tap into our subconscious and make us feel like they empathize, like they are one of us. When this symbiotic, osmotic...
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The Dukes of Hazzard Ride Again in AutoTrader's High-Octane Campaign
IDEA: It's been a while since Bo and Luke Duke raced around Hazzard County three decades ago in their 1969 Dodge Charger stock car, evading Boss Hogg and Rosco P. Coltrane. The boys aren't so...
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Ad of the Day: Oreo Tells the Tall Tale of a Mini Store Selling Oreo Minis
If you thought it was impossible for The Martin Agency's "Wonderfilled" campaign for Oreo to get even more twee, think again. The brand that's given us cutesy jingles from artists like Owl City and...
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Newcastle Imagines How Great It Would Be If Britain Had Won the Revolutionary...
Newcastle Brown Ale had a big hit with its "If We Made It" ambush campaign around the Super Bowl. Now, the British brewer has done something similar for July 4. The new campaign, from Droga5, is...
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Fathers Will Love This Citroën Ad With a Dad Who Has Extremely Clingy Kids
It's a lot harder for a father to have fun, whatever he's doing, while his three young kids are clinging to his body at the same time. This parenting-humor ad, aptly titled "Daddy," won a silver Lion...
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BarkBox Brings 30 Seconds of Sweet, Sweet Dog Butt Into Your Living Room
Is there anything dogs love more than a good dog butt?BarkBox, a monthly gift subscription service for dogs, has been experimenting with advertising directly to man's best friend. And its latest...
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Ad of the Day: The Year's Sweetest Home Improvement Ad Will Brighten Your Day
The storytelling is exceptionally strong in "The Perfect Daughter," a Promart Homecenter spot by Fahrenheit DDB in Lima, Peru, that won a silver Lion in Film last week at Cannes. Directed by Ricardo...
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South African Brewer Uses Ads to Declare an All-Out War on Hipsters
We've reached peak hipster. And we've also reached peak anti-hipster. But South Africa's Garagista Beer Co. is barging ahead anyway with a campaign that positions the brand as absolutely not the right...
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2014's Bleakest World Cup Ad Is Full of Cheering but Will Leave You Devastated
We've talked a lot about the connection people feel for their respective teams during the World Cup, and the advertising that celebrates it. But this haunting PSA reminds us that it isn't always...
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Man Behind Insane 'Buy My Volvo' Ad Is Back With an Equally Preposterous Sequel
Is there a better auto advertising copywriter—and by better, I mean more completely, awesomely batshit—than Christoffer Castor? You will remember the Swedish art director from his "Buy My Volvo" spot...
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Children Tell Parents to 'Lock It Up' in Merkley's Gun Safety Ads
Merkley + Partners takes the kids' side in its new campaign for gun safety, with boys and girls questioning why adults don't go to greater lengths to hide their firearms. In one TV ad, "Please Add...
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'First Kiss' Spoofs Continue With 'The Slap,' Which Is Exactly What It Sounds...
If you've ever wanted to see Haley Joel Osment from The Sixth Sense get slapped around, well, this is your chance. Yes, it's three months later and we're still seeing parodies of Wren's "First Kiss,"...
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Tiny Rebellion Is Doing Well by Doing Good
SpecsWho (Clockwise from top left) Jennifer Parke, executive creative director; Amir Haque, chief strategist; Lucas Donat, founder, CEO, CCO; Christy Ferguson, group account directorWhat Full-service...
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This British Ad With a Grumpy Ogre Turns Out to Be Monstrously Sweet
"Simon the Ogre," a two-minute mini-epic commercial from agency Beattie McGuinness Bungay, was popular in the U.K. earlier this year but went largely unnoticed in the U.S. before winning a silver Lion...
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Board Shorts Maker Unleashes Craziest Ad Ever About the Evils of Chafing
Surfers! Dude-bros! Rejoice! Swim shorts maker Turq Sport is here to save you from the beach's most evil of villains. Yes, that's right—chafing. In this delightfully campy spot, we see how Turq Sport...
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'Like a Girl' Is No Longer an Insult in Inspiring Ad From P&G's Always
In a memorable scene from The Sandlot—which you must watch if you were somehow nowhere near VHS tapes and a VCR in the early '90s—baseball players hurl a slew of insults back and forth. One player...
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This Epic Front-Yard Dildo Battle Suddenly Becomes a Pretty Amazing PSA
Don't you just love an epic dildo battle? Well, yeah, as long as it's not your kid waving them around the front yard. This new ad from McCann New York is all about dildos. But it's not all about...
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Ad of the Day: Molson's Beer Fridge Comes Home and Opens If You Sing 'O Canada'
The world-traveling Molson beer fridge has finally come home to Canada. After spending a few years gallivanting through Europe and traveling deep into Indonesia—unlocking only for people with Canadian...
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Multicultural Marketing Requires a Whole-Market Approach
The much touted diversity in advertising—the notion that advertisers have finally awakened to the growth opportunities grounded in the multihued population explosion taking place in the U.S. today— is...
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