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Infographic: Your Guide to Having a One Night Stand at SXSW
Are you in Austin this week mostly just to bag a few one-night stands? Luckily, ad agency Mistress has come up with the ultimate guide to casual sex at the festival. (This is quite fitting, given the...
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Tinder Users at SXSW Are Falling for This Woman, but She's Not What She Appears
Well, this is sneaky—and for some, a little heartbreaking. Tinder users at the SXSW festival on Saturday were encountering an attractive 25-year-old woman named Ava on the dating app. A friend of ours...
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Wild Virtual Reality Experience Puts You Right in the Audience at SNL 40
It remains mostly unclear what kinds of virtual reality experiences will be most compelling to people. But NBC, Samsung and director Chris Milk presented one VR experience at South by Southwest this...
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Adweek and Clio Awards Form a Duet for Our Annual Music Issue
We've all experienced it, the powerful, emotional upwelling when you hear a piece of music for the first time that really hooks into your soul. For me it happened with the opening of Led Zeppelin's...
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Durex Discovers Sexy Smartphone Technology That Helps Couples Get Closer in Bed
There's lots of sexy smartphone functionality out there, but not too much that's actually sexual. But now, Durex claims to have discovered phone technology that helps couples get closer in the...
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Liam Neeson Narrates This Gorgeous Tourism Ad for Ireland Timed to St....
Liam Neeson is a big softy when it comes to St. Patrick's Day. The tough-guy actor provides a heartfelt voiceover for this 60-second Discover Ireland tourism spot, waxing poetic about his...
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Ad of the Day: Virgin Mobile's New Campaign Is the Ultimate Rickroll
The sudden appearance of Rick Astley usually means you've been duped. But 180LA and Virgin Mobile now want it to communicate the opposite. A new campaign for the wireless carrier depicts a family who...
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3 Salty Old Wives Shout Lies About Diesel in Sweet, Silly Ads From Volkswagen
Your cranky straight-talking grandmother might not think much of diesel engines, but Volkswagen would like her—and you—to reconsider."Old Wives Tales," a new campaign from Deutsch LA for the...
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What Is London's Hottest Agency Doing at SXSW?
It's a quiet Thursday morning in early November last year, and John Lewis' latest blockbuster Christmas ad, more than six months in the making, has just been uploaded to YouTube. Within an hour it...
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Ad of the Day: Here's What Happens When You Open a Gun Store in the Middle of...
States United to Prevent Gun Violence and its agency, Grey New York, have teamed up for some truly hard-hitting PSAs, including 2013's famous "Ed" spot, which won a Silver Lion in Film at Cannes. Now,...
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Problems in the Bedroom? Ikea Shows You Exactly What to Do With Your Junk
Ikea does a ton of marketing worldwide, but its looniest ads come from one agency—BBH Asia Pacific. Just in the past year, it made the hilarious "Bookbook" ad, imagining the Ikea catalog as a...
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The Internet Is United in Despising Starbucks''Race Together' Cup Campaign
Starbucks is encouraging its baristas to write the words "Race Together" on cups to get customers talking about racial issues. The idea started internally when about 2,000 Starbuckians attended a...
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Ad of the Day: A-B Tricks Brooklynites Into Drinking Budweiser, and They...
As part of its continued assault on microbrew-swilling beer snobs, Budweiser headed to Brooklyn during Restaurant Week and orchestrated a little stunt to get people to actually drink Bud—and even rave...
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A Boy Discovers the World's Greatest Superpower in This Remarkable French Ad
Here is a really beautifully filmed commercial from France featuring a boy named George who has remarkable powers. It would spoil the ending a bit to tell you the advertiser, so just watch as George...
View ArticleAdweek's Top 5 Commercials of the Week: March 13-20
It was a week of guns and roses on Adweek.com, with our story about Grey's fake gun store in New York City going viral—counterbalanced by several brands who wanted to give bedroom advice. Check out...
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4 Trends That Will Keep Your Brand Globally Competitive
SpecsClaim to fame Shankar Gupta-Harrison, vp of strategy at 360i; makes the best sangria in the world.Base New YorkTwitter@SGMagnus When marketers take their brand positioning and messages global, a...
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VIA Agency's Jam Sessions Inspire the Creative Spirit
SpecsWho From left: John Coleman, founder, CEO; David Burfeind, chief knowledge officer; Leeann Leahy, president; Greg Smith, CCOWhat Full-service ad agencyWhere Portland, Maine The VIA Agency built a...
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Ad of the Day: Taco Bell Launches Cold War Against McDonald's With Propaganda...
Egg McMuffins aren't just mediocre pastries stuffed with microwaved eggs, bright yellow cheese and ham product. They are a form of tyranny. That, at least, is the upshot of "Routine Republic," a...
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Can an Ad Campaign Get Egyptian Men to Speak the Names of Their Mothers?
Stripping away someone's name goes a long way toward dehumanizing that person. UN Women and Impact BBDO Dubai poignantly drive home that point in a two-minute film that was timed for Mother's Day in...
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For the Right Price, These Two Guys Will Add a Penis to Your Competitor's Logo
Ever wonder how the BP logo would look if its sunflower petals were replaced by penises? What if a phallus stood in for the "I" in AIG, or the slanted stripes of Adidas' emblem morphed into dicks? Do...
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